Your restaurant can learn so much valuable information about the types of products and services your private events and catering programs can offer in your local markets by simply talking to your customers. That's right, asking the people you are selling and attempting to have book your events what their pains/problems are, what solutions they are looking to pay for, and their level of importance. Walk in your customers shoes and make your products for them, your local market of prospective buyers will reward you with more business than ever. 
There are many different factors associated with how you can differentiate your bar/restaurant to drive forward new private in-house event room bookings and grow your overall restaurant/bar business in your local market. 

Regardless of all the different strategies we have discussed
implementing in this program, there are three key areas
of differentiation that must exist in order to truly stand
out
 in every strategy you do and overall in your market: 

1.) Walk in Customers Shoes 

It’s one thing to try and build the best business possible and make the most revenue, profits and attract new customers. That ultimately has to become the responsibility and end result of every type of business to survive and thrive. 

In order to truly accomplish this amongst the
competition
 of your local market you have to:
 
Understand and focus on your customer and solving
their needs and pains/problems
 
above everything else. 
Be able to communicate constantly with your customers, listen to their feedback on what their likes/dislikes,
and opinions
 are on everything they
think about your restaurant/bar. 
Not forgetting about the importance of going all in on your customers, whether for in-house private event clients or just regular customers. 
  • Give the clients and potential clients as much attention to detail and satisfying their needs as possible. 

  • In doing so, you will be able to truly identify all the directions at which you need to enhance the different elements of your restaurant. 

  • Please the customers needs enough to send you future business and speak your praises to keep coming back. 

Key elements of your private events business that can be
best grown through walking in the customer's shoes include:
 
Cost & Expenses
Geographic Location
Parking & Accessibility 
Capacity
of the Venue

Cost
Per
Head

Menus & Event Packages
Services
& Amenities

In-Person Experience
Ambiance, Acoustics
Special Conditions
Employees & Staffing  
These important details about the customers needs,
desires and specifications
 for producing the most
successful private event experiences can be gathered over: 
Phone
Calls

Email
Surveys

Website Feedback Forms
Talking to Regular Guests In-House
Hosting
Public Feeder Events 

Hosting Private Events Open Houses
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It's time for your restaurant to start driving the local traffic it deserves and the profitability to set you apart. We've got you covered with our Private Event Programs! 
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